Anti- drug lobby Reachout Centre Trust is working with Coast based journalists to instill the right information about drugs to the society.
RCT has forged the partnership to enable journalists impart the right information to the society through their daily duties.
While addressing the health reporters during a two day media health sensitisation training held in Mombasa, the organisation’s Executive director Taib Abdulrahman said journalists are instrumental in the efforts of propagating the right information and dynamics revolving around people who use drugs.
He said such continuous engagement with journalists on drug use and how to mitigate the negative effects of drug use and HIV and AIDS will enable journalists to constructively engage the society on drug menace in the region.
“Journalists are our close valued working partners, we should engage and equip them with relevant information so that they can as well engage the society from an informed angle,” noted Mr. Taib.
He said the engagements will be conducted quarterly to ensure journalists especially those covering health stories are fully equipped with all the new information, fact and data on drugs in the country and beyond.
“We understand how huge the issue maybe but we also understand the importance of media in imparting the right factual findings about drug addiction, harm reduction efforts and the positive impact of such efforts,” noted the anti-drug activist.
[Journalists from far right, People Daily’s Sophie Njoka, Daily Nation Winnie Atieno, Pwani FM Michael Mwandigha, Sauti Ya Pwani FM Solomon Zully, The Star’s Pili Chimera and Coast Newspaper’s Peter Mwarandu. Photo/Tom Fondo].
He urged journalists to enhance the strong bonding between them and the organisation so that they both achieve the core objective of dissuading the young generation from the effects of drug use.
Taib also noted the recent research conducted by the National Authority Against Drugs and Alcohol- NACADA as a true reflection of what is happening in schools countrywide.
Taib called for collective efforts in containing juvenile addiction as depicted in the recent NACADA report.
The report indicated that 16.9 percent of school going children countrywide are using drugs.