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Sauti ya Pwani FM loses another talent

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[Radio personality and former Sauti ya Pwani FM Presenter Joseph Jira. Photo/courtesy].

The raid and transfer window among the Coast based radio stations seem to be a recurring thing after Sauti ya Pwani FM lost its critical and outstanding talent to Radio Simba.

Radio Simba, Bungoma County based radio station that broadcasts in Swahili dialect covers the entire Western region and in Nairobi.

Joseph Jira, who has been practicing journalism for over a decade now, worked for Baraka FM, Sheki FM, Radio France International as Coast region Correspondent and Sauti ya Pwani FM for less than a year before he jumped off the wagon to Radio Simba.

Mr. Jira, a multi-talented journalist with vast experience in radio broadcast has worked in the newsroom as a News and features reporter, edited and presented news.

The Multi-award winner boasts an outstanding bilingual reporting, and has for years highlighted gender, health, social, environmental news and features and social issues around the six Coastal counties.

He also reported on human rights and justice among the Coastal communities highlighting on the Countering Violent Extremism (CVE) issues in the Coast region of Kenya.

While at Sauti ya Pwani FM Jira played the roles of a News and features reporter, Editor and News anchor.

Sauti ya Pwani FM recently lost its big talents including renowned radio personalities Solomon Zully, who returned to Radio Salaam and Zubeda Farid who joined the Interior and Coordination of National Government Ministry as Mlaleo Deputy Chief in Nyali Sub-county.

Jira, in his new roles at the leading radio station in Western, Radio Simba, will be in charge of the newsroom mainly overseeing the editorial content of the station.

He doubles up as the News editor and anchor with his state of the art Swahili accent, his future remains bright.

Surprisingly, Mr. Jira is joining his very close friend Kassim Mbui.

[Radio Simba entertainment Presenter Kassim Mbui. Photo/courtesy].

Mr. Mbui worked at the Former Pilipili FM before it was changed to a Mijikenda station and was renamed Msenangu FM that is owned by Mediamax Limited.

Mbui later joined KBC sister station Pwani FM before landing at Radio Simba.