The over one million customers on Kenya’s super app will enjoy a deal that will reduce their cost whenever transacting through the app.
This follows a deal between Little and oil marketer, Ola, to allow customers to use a convenient payment service called Little Pay, a payment service within the Little SuperApp platform, to purchase various oil products and other goods and services sold at Ola.
The solution targets to cut down transaction costs for drivers and other users while at the same time boosting the war against the spread of Covid-19 through the promotion of cashless payments.
“Many of our drivers earn revenue from cashless and corporate trips. The money sits in the Little Driver account within their Little Driver App. In order for the driver to transact at various merchant locations, they would need to move the money to their mobile money wallet,” said the Little Chief Executive Officer, Mr. Kamal Budhabhatti
“With Little Pay, drivers don’t need to move money out of their Little App in order to purchase services, the new partnership will see many of our drivers and customers save from transaction costs linked to electronic cash transfers,” he added.
According to Budhabhatti, the company is in the process of extending the Fuliza Fuel kind of service based on the data the company has of about our 100,000+ Drivers.
He noted that customers will also be able to pay directly from their bank accounts to the merchant accounts by using their Little Wallet or by linking Visa/Mastercard to the Little App.
Kenyans moved 5.21 trillion shillings through their phones in 2020, an equivalent of half of the country’s estimated GDP, spurred by relief measures on mobile phone payments to help curb the spread of the coronavirus.
Data by the Central Bank of Kenya (CBK) shows the total transactions rose by 20 percent from 4.34 trillion shillings in 2019.
This means that an average of 14.27 billion shillings was transacted on mobile phones daily between January and December 2020 — some 2.81 billion shillings higher than the 11.91 billion shillings daily average in 2019.